Unveiling Asian Design Brilliance for Global Recognition
The Hong Kong Design Centre (HKDC), supported by the NPO Aoyama Design Forum (ADF) as a media partner, will host the DFA Design for Asia Awards 2024. Entries will be accepted until 30 June 2024, with an early bird discount of 50% off the entry fee until 30 April 2024.
As a renowned annual international event that inspires innovative solutions and fosters collaboration transcending boundaries, the DFA Design for Asia Awards (DFA DFAA) continues to honour and showcase Asia's design excellence on the world stage. The DFA DFAA 2024 embraces a dynamic spectrum of the design industry by welcoming entries from 30 design categories spanning across 6 disciplines: Communication Design, Digital & Motion Design, Fashion & Accessory Design, Product & Industrial Design, Service & Experience Design, and Spatial Design.
Award Categories
Calling for Award Entries from Six Design Disciplines:
(1) COMMUNICATION DESIGN
- Identity & Branding
- Packaging
- Publication
- Poster
- Typography
- Marketing Campaign
(2) DIGITAL & MOTION DESIGN
- Website
- Apps
- User Interface (UI)
- Game
- Video
(3) FASHION & ACCESSORY DESIGN
- Fashion Apparel
- Functional Apparel
- Intimate Wear
- Jewellery & Fashion Accessory
- Footwear
(4) PRODUCT & INDUSTRIAL DESIGN
- Household Appliance
- Homeware
- Mobility, Professional & Commercial Product
- Information & Communications Technology
Product - Leisure & Entertainment Product
(5) SERVICE & EXPERIENCE DESIGN
- Service Design
- Experience Design
(6) SPATIAL DESIGN
- Residential Space
- Hospitality & Leisure Space
- Culture & Public Space
- Commercial & Showroom Space
- Workspace
- Institutional Space
- Event, Exhibition & Stage
Awards Structure
All design projects submitted will be assessed by an international judging panel comprised of world-leading design experts and professionals. The panel will determine the Grand, Gold, Silver, Bronze and Merit Awards.
Entry Requirements
Design projects launched in one or more Asian markets between 1 January 2022 and 31 May 2024 are eligible for submission by their design owners, clients, brand owners, designers or design consultancies.
Judging Criteria
The judging panel will assess each entry based on the criteria below (as applicable):
- Creativity and Human-centric Innovation
- Usability
- Aesthetic
- Sustainability
- Impact in Asia
- Commercial & Societal Success
Winners’ Entitlements and Exposure
- Trophy and Certificate (certificates for Merit Award winners)
- Awards Publication:
Each winner will receive a complimentary copy of the DFA Awards publication, which introduces all the winning projects and the project teams behind them. The publication will also be disseminated to global industry leaders to enhance the winners’ exposure. - Exhibition & Online Showcase
- Awards presentation and other events:
Winners will be invited to DFA Awards Presentation Ceremony and Business of Design Week (BODW) events to establish networks with international and local designers and business leaders. Selected winners will also be invited to speak at global and regional talks, forums or other events to increase their global exposure. - Award endorsement Mark:
Winners will receive authorisation to use the globally recognised DFA DFAA Endorsement Mark for further promotion.
DFA Design for Asia Awards
Since 2003, the “DFA Design for Asia Awards” honours design excellence and acknowledges user-centric design projects which embrace the unique Asian perspectives to enhance and improve the quality of life for people in the region. Organised by Hong Kong Design Centre as one of the five programmes of the “DFA Awards” which is supported by Create Hong Kong of the Government of the Hong Kong Special Administrative Region (HKSAR) as the Lead Sponsor, the “DFA Design for Asia Awards” has been a platform for design talent and corporates to showcase their design projects internationally.
Hong Kong Design Centre
Hong Design Centre is a strategic partner of the Hong Kong SAR Government in leveraging the city’s East-meets-West advantage to create value from design. To achieve our goals we cultivate a design culture, bridge stakeholders to opportunities that unleash the value of design, and promote excellence in various design disciplines.
Outline of the DFA Asia Design Awards 2024
Entries | 1 April 2024 to 30 June 2024 (Hong Kong time) |
Entry Fee | HK$2,000 per entry |
Discount | 50% off entry fee until 30 April 2024 (Hong Kong time) Online submission |
Entry URL | https://tinyurl.com/3z4mpj36 Effective on April 1 |